Projects

Projects

SandwichSandwich
Airdate

Creation, development & roll out of a fresh womenswear brand for Men At Work

  • Creative direction
  • Defining the brand DNA
  • Product design DNA definition
  • Establishment of a dedicated creative team
SandwichSandwich
Ten Cate

Repositioning and rebranding of a classic underwear brand

  • Interim executive design direction
  • Defining the brand DNA
  • Product design DNA definition
  • Define product growth strategy & restructure product range
SandwichSandwich
Tweka

Develop a radical repositioning of a Dutch heritage swimwear brand

  • Creative consultancy & design direction
  • Defining the brand DNA
  • Product design DNA definition
  • Guiding the designteam to work according to the brand DNA
SandwichSandwich
LAB 2410

Creation & development of a denim brand for Men At Work

  • Creative direction
  • Defining the brand DNA
  • Product design DNA definition
  • Establishment of a dedicated creative team
SandwichSandwich
Sissy-Boy

Interim executive design direction of a dutch retailer

  • Creative direction
  • Brand DNA definition
  • Develop DNA-driven seasonal campaigns
  • Management of the creative teams
G-Star EyewearG-Star Eyewear
G-Star Eyewear

The establishment of a new product category within the brand

  • Product Design DNA definition
  • Establishment of a dedicated design team
  • Establishment of a design workflow
  • Creative consultancy & direction
SandwichSandwich
Sandwich

Leading the renaissance of a Dutch fashion classic

  • Product Design DNA definition
  • Interim executive design direction
  • Restructuring the design process & design team
  • Establishment of a more collaborative organization
G-Star FootwearG-Star Footwear
G-Star Footwear

The establishment of a new product category within the brand

  • Product Design DNA definition
  • Establishment of a dedicated design team
  • Establishment of a design workflow
  • Creative consultancy & direction
Veldhoven GroupVeldhoven Group
Veldhoven Group

Development of one integrated design workflow for four brands

  • Analysis of the present design processes & design teams
  • Consulting the board on integration & optimalization
Coming Soon

Contact

Beeldmerk

Studio Button
info@studiobutton.nl

 

© 2019 Studio Button